All consumer brochures for The Residence Collection, including R2, R7, R9 and RD (Residence Doors), have been updated with the Collection’s ‘renowned style, content and vision’ to ensure they stand out as retail publications in the window and door sector.
According to The Residence Collection, ‘sumptuous’ and detailed new photography features throughout the new brochures, helping to ‘inspire style savvy consumers with a better window and door proposition’.
While R9 is described as ‘the true timber casement alternative’, R2 is for consumers and specifiers ‘looking for the ultimate contemporary window, and one that boasts bold and square architectural lines throughout’. These are featured in the new 28-page brochure, along with new case studies and a wide range of unique finishes, including several dual-colour options.
The commercial success of R7 has been significant over the last 18 months, given the fact that it’s a window and door platform of 75mm and aimed at the middle market, yet sharing the same architectural lines from the outside as R2 and R9. The 24-page brochure is intended to inspire the masses, where the product philosophy and design options are explained with unique photography throughout.
The 36-page brochure is designed with the consumer, building specifier and even local authority planner in mind, with Conservation Area details contained within and the design criteria for the ultimate true timber alternative platform carefully presented. Throughout all three brochures are details on RD, the Residence Doors brand, which now benefits from a dedicated 16-page brochure of exceptional engineered residential, open-in and open-out double doors.
Sarah Hitchings, sales and marketing director for The Residence Collection, said: “We’ve always been proud of our consumer-facing marketing and the latest incarnations of our brochures continue to inspire homeowners across the UK. Powerful and persuasive marketing has not only helped build our business, but those of our manufacturing and installation partners over the years and we’re now investing in the brand more than ever before.”
You can request a free brochure pack via e-mail at email@example.com or by calling 01452 348650.